CriterionType
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Enum describing possible criterion types.
| Enums |
|---|
UNSPECIFIED
| Not specified. |
UNKNOWN
| Used for return value only. Represents value unknown in this version. |
KEYWORD
| Keyword, for example, 'mars cruise'. |
PLACEMENT
| Placement, also known as Website, for example, 'www.flowers4sale.com' |
MOBILE_APP_CATEGORY
| Mobile application categories to target. |
MOBILE_APPLICATION
| Mobile applications to target. |
DEVICE
| Devices to target. |
LOCATION
| Locations to target. |
LISTING_GROUP
| Listing groups to target. |
AD_SCHEDULE
| Ad Schedule. |
AGE_RANGE
| Age range. |
GENDER
| Gender. |
INCOME_RANGE
| Income Range. |
PARENTAL_STATUS
| Parental status. |
YOUTUBE_VIDEO
| YouTube Video. |
YOUTUBE_CHANNEL
| YouTube Channel. |
USER_LIST
| User list. |
PROXIMITY
| Proximity. |
TOPIC
| A topic target on the display network (for example, "Pets & Animals"). |
LISTING_SCOPE
| Listing scope to target. |
LANGUAGE
| Language. |
IP_BLOCK
| IpBlock. |
CONTENT_LABEL
| Content Label for category exclusion. |
CARRIER
| Carrier. |
USER_INTEREST
| A category the user is interested in. |
WEBPAGE
| Webpage criterion for dynamic search ads. |
OPERATING_SYSTEM_VERSION
| Operating system version. |
APP_PAYMENT_MODEL
| App payment model. |
MOBILE_DEVICE
| Mobile device. |
CUSTOM_AFFINITY
| Custom affinity. |
CUSTOM_INTENT
| Custom intent. |
LOCATION_GROUP
| Location group. |
CUSTOM_AUDIENCE
| Custom audience |
COMBINED_AUDIENCE
| Combined audience |
KEYWORD_THEME
| Smart Campaign keyword theme |
AUDIENCE
| Audience |
NEGATIVE_KEYWORD_LIST
| Negative Keyword List |
LOCAL_SERVICE_ID
| Local Services Ads Service ID. |
SEARCH_THEME
| Search Theme. |
BRAND
| Brand |
BRAND_LIST
| Brand List |
LIFE_EVENT
| Life Event |
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Last updated 2024-10-12 UTC.
[[["Easy to understand","easyToUnderstand","thumb-up"],["Solved my problem","solvedMyProblem","thumb-up"],["Other","otherUp","thumb-up"]],[["Missing the information I need","missingTheInformationINeed","thumb-down"],["Too complicated / too many steps","tooComplicatedTooManySteps","thumb-down"],["Out of date","outOfDate","thumb-down"],["Samples / code issue","samplesCodeIssue","thumb-down"],["Other","otherDown","thumb-down"]],["Last updated 2024-10-12 UTC."],[[["The `CriterionTypeEnum` defines various targeting criteria for ad campaigns."],["These criteria include demographics like age, gender, parental status, and income, as well as interests, locations, devices, and more."],["Specific criteria are available for targeting YouTube content, mobile apps, and websites."],["Custom audiences and lists can also be utilized to refine ad targeting."],["The enum also supports negative keyword lists and content label exclusions for campaign optimization."]]],[]]